New sushi restaurant opens in Notting Hill

Sumi, a new sushi concept from the team behind Michelin-starred Endo at Rotunda, has initially opened for click-and-collect and local deliveries in Notting Hill.

The restaurant is named after founder Endo Kazutoshi's mother and its menu is inspired by Japanese traditions while also paying homage to the many people and places that have inspired Endo on his journey. 

Its current at-home menu is shaped by the seasons and offers guests a choice of four boxes: signature to Endo is the Sumi box (£45), which features sashimi and sushi alongside robata grilled salmon, tuna two ways, bara chirashi – a selection of premium fresh and cured fish – lean Akami tuna, fatty Toro tuna, Japanese Hamachi yellowtail, Scottish scallops, sea bream and unagi eel.

The omakase box (£48), includes Kazutoshi's daily-changing selection of fresh and cured fish including the signature unagi and ikura; and, the sashimi box (£35), which features a wide selection of signature fish including three types of tuna, scallops, yellowtail, sea bass and salmon, served with caviar, rice, seaweed and wasabi.

Plant-based diners can choose the vegan box (£25), which includes Sumi’s signature vegetable roll, deep friend Agedashi tofu, seasonal mushroom rice, grilled vegetables and Kompu garden salad.

Once lockdown lifts, Sumi will open its doors to diners, revealing restaurant decked with pale wood panelling, traditional white tiling and rattan accents.

Head chef Yasuda Akinori (previously of Zuma), will serve a 'refined yet approachable' menu using fresh fish from a network of suppliers Kazutoshi knows personally.

Sumi boxes are available Thursday to Sunday, between 12-2pm and 5-8pm, for collection or delivery within a two-mile radius of the restaurant.